Oracle Responsys Unique Coupon Campaign Solution
Objective
To design and deploy a scalable coupon distribution campaign within Oracle Responsys that delivers unique, trackable discount c...
Objective
To design and deploy a scalable coupon distribution campaign within Oracle Responsys that delivers unique, trackable discount codes to targeted users enhancing engagement on website, driving conversions, and supporting promotional agility.
Solution
The solution leveraged Responsys program, supplemental tables, and dynamic content to deliver unique coupon codes based on user actions triggered by external PoS system. The solution supported dynamic coupon pools, with aging logic and redemption tracking.
SQL
Oracle Responsys
Email campaigns
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SQL
Oracle Responsys
Email campaigns
View more